In today’s fast-paced, tech-driven world, the events industry is undergoing a dramatic transformation. What once relied on manual planning, paper tickets, and face-to-face check-ins now operates in the digital realm, where convenience, automation, and immersive experiences take centre stage. At Planit, we understand that staying ahead of the tech curve is essential for delivering unforgettable experiences. Let’s explore the latest must-have gadgets and apps revolutionising the events landscape, with examples from recent events in the UK and Ireland.
RFID and NFC Technology: Effortless Event Check-In
One of the most widespread applications of RFID and NFC technology was seen at the Glastonbury Festival. Attendees were issued RFID wristbands, which allowed for quick, contactless entry. This tech drastically reduced wait times and helped the organisers manage crowd flow more efficiently, while also providing real-time data on attendance.
Another excellent example in Ireland is Electric Picnic, where RFID-enabled wristbands were used not only for entry but also for cashless payments. Attendees could preload their wristbands with credit and use them to pay for food, drinks, and merchandise, making transactions faster and reducing the need for cash or cards.
Why it’s a must-have:
- Faster check-in process
- Improved security
- Enhanced attendee data analytics
Event Management Apps: The Ultimate Planning Tool
Web Summit, one of the largest tech conferences held annually in Dublin, employs a comprehensive event management app that serves both planners and attendees. The app provides real-time updates, personalised agendas, networking opportunities, and even AI-powered matchmaking, helping attendees connect with the most relevant people.
Similarly, London Tech Week utilised a dedicated app that allowed attendees to navigate the event, manage their schedule, and receive push notifications about important talks and sessions.
Why it’s a must-have:
- Real-time communication with attendees
- Centralised event management
- Post-event analytics and feedback
Live Streaming and Virtual Event Platforms
The rise of hybrid and virtual events was evident during the 2023 Dublin Tech Summit, which used platforms like Hopin to seamlessly integrate virtual attendees with the in-person experience. The event provided live-streaming options for keynote speeches, interactive Q&A sessions, and virtual networking lounges, ensuring those attending remotely were just as engaged as those on-site.
In the UK, TEDxLondon also adopted a hybrid approach, offering live streaming for viewers worldwide. The platform integrated features such as live polling, Q&A, and virtual networking, ensuring that the digital audience could participate actively throughout the event.
Why it’s a must-have:
- Increases audience reach
- Hybrid event compatibility
- Enhanced engagement through Q&A and chat features
Wearable Tech: Enhancing Attendee Experience
The Great North Run, one of the UK’s largest half-marathons, offered participants smart wristbands equipped with NFC technology. These wristbands allowed runners to access real-time data on their performance, including speed and distance, while enabling event organizers to track runners and ensure safety measures were in place.
At Electric Picnic, LED wristbands were distributed to attendees, which synchronised with the music during major performances, adding a unique, immersive layer to the live shows. This visually striking feature helped create a sense of community among the crowd, with everyone’s wristbands lighting up in unison.
Why it’s a must-have:
- Boosts attendee interaction
- Adds an innovative, futuristic element
- Data collection and networking enhancements
Facial Recognition: Streamlined Security and Personalisation
At the Goodwood Festival of Speed in the UK, facial recognition technology was used for VIP and media check-ins. This allowed for a faster, more secure process while also reducing the need for physical tickets. VIP guests enjoyed a seamless experience, where facial recognition technology allowed for personalized greetings and exclusive offers upon entering the venue.
While still emerging in Ireland, facial recognition has great potential for security and personalization in events like the Dublin Marathon, where speedy and secure check-ins would greatly benefit the flow of participants and spectators alike.
Why it’s a must-have:
- Speedier, contactless check-ins
- Enhanced event security
- Opportunities for personalized attendee experiences
Drones: Aerial Footage and Real-Time Event Coverage
At Longitude Festival in Dublin, drones were used to capture breathtaking aerial footage of the massive crowds and musical performances. The drone footage not only provided stunning visuals for post-event promotion but also helped security teams monitor crowd movement in real time.
In the UK, Wimbledon utilized drones to provide unique overhead shots of the event, giving viewers at home new angles and immersive coverage of matches, while also assisting event organizers with crowd control and venue management.
Why it’s a must-have:
- Unique visual content
- Real-time event monitoring
- Crowd management and logistical support
Interactive Touchscreens and Kiosks
At The National Ploughing Championships in Ireland, interactive touchscreens and kiosks were placed throughout the event to assist attendees in navigating the large venue. Attendees could quickly access event schedules, maps, and information on exhibitors, improving the overall experience without the need for printed materials.
In the UK, The Ideal Home Show implemented interactive kiosks to help attendees explore exhibitor information and access virtual home tours. This tech helped visitors engage more deeply with the event while minimizing physical contact.
Why it’s a must-have:
- Enhanced attendee engagement
- Self-service capabilities
- Interactive and entertaining features
Virtual Reality (VR) and Augmented Reality (AR): Immersive Experiences
At Immersive London, VR and AR technology were major highlights, with VR headsets allowing attendees to experience interactive simulations of various art forms and gaming environments. This gave participants a deeply immersive experience, drawing in a tech-savvy audience.
Similarly, Cork Film Festival in Ireland incorporated VR stations, where attendees could experience virtual film environments and 360-degree narratives, giving filmmakers a new platform to engage viewers in interactive storytelling.
Why it’s a must-have:
- Offers unique, immersive experiences
- Can be used for virtual product demos or interactive experiences
- Boosts attendee engagement and retention
Mobile Charging Stations: Keep Attendees Connected
At large-scale festivals like Reading Festival in the UK and Electric Picnic in Ireland, mobile charging stations were strategically placed throughout the venues. These stations ensured that attendees could keep their phones charged, allowing them to stay connected, share their experiences on social media, and continue to engage with event apps.
These branded charging stations also offered sponsorship opportunities, allowing event organizers to monetise this essential service.
Why it’s a must-have:
- Keeps attendees’ devices charged
- Encourages continued engagement
- Can be branded for marketing opportunities
Conclusion: Powering the Future of Events with Tech
The event tech revolution is already in full swing, with events across the UK and Ireland harnessing these innovations to enhance attendee experience, improve logistics, and elevate engagement. By incorporating these cutting-edge gadgets and apps, you can create streamlined, engaging, and memorable events that leave a lasting impression.
At Planit, we’re committed to staying on top of these trends, ensuring your next event is powered by the latest technology. Ready to take your event to the next level? Contact Planit today to get started!